{"id":78198,"date":"2023-04-04T17:32:29","date_gmt":"2023-04-04T22:32:29","guid":{"rendered":"https:\/\/blog.familytreedna.com\/?p=78198"},"modified":"2023-04-04T17:32:29","modified_gmt":"2023-04-04T22:32:29","slug":"rootstech-2023-review","status":"publish","type":"post","link":"https:\/\/blog.familytreedna.com\/es\/rootstech-2023-review\/","title":{"rendered":"Three Important Takeaways From RootsTech 2023"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row][vc_column width=&#8221;1\/1&#8243;][vc_column_text uncode_shortcode_id=&#8221;198926&#8243;]<\/p>\n<h2>Follow along as we recap our RootsTech 2023 experience, and our three biggest takeaways from the experience.<\/h2>\n<p>[\/vc_column_text][vc_single_image media=&#8221;78207&#8243; media_lightbox=&#8221;yes&#8221; media_width_percent=&#8221;68&#8243; lbox_caption=&#8221;yes&#8221; lbox_social=&#8221;yes&#8221; uncode_shortcode_id=&#8221;140809&#8243;][vc_column_text uncode_shortcode_id=&#8221;570634&#8243;]One month ago today, we rolled up the carpet, packed our bags, and headed home from Salt Lake City after three days of connection, learning, and inspiration. And after three years of waiting, we were so excited to see everyone in person again. As an added bonus, this was the first time that the conference was held both in person and virtually.<\/p>\n<p>According to FamilySearch:<\/p>\n<ul>\n<li>More than 500,000 participants have made over 5.2M common ancestor connections to other participants through <a href=\"https:\/\/linkmediaoutreach.meltwater.com\/ls\/click?upn=XRV9iUJtib-2FXPsf5qOJoBgDEQU6hlyJc5OTqxSSks-2Be7y1CBmVRG97S1-2BOzov-2BV4jtzUqidXHcL5Qw0CNbjafw-3D-3Daedf_62i4ZQidJAut2vx9TYnJ85m-2FlO1dCZvIfS4Ye13TdpjA7ants1NUsOyVurZUo-2BEizlypIyL55ho-2FSP-2FjFJd2UVB8mgzvhmZ9GCReOl8ciFdrEv5IrtvAL41pEqEE1S5xoRkp-2FTPFCY3rc8i-2BlLmH-2FVuBkVeeTK7JijFCwCm21FJ-2FWysx3mn7ioHCZuSRcMcIlPsg5XeGn-2FTBNEErcjyJguS7qXHenRFINafaOsmnstgFIX8Zxb7WHENp0iAKzJCl2iJqAGEU-2B79NhelLVNFd-2BViwA02CPx90BAYMcHFB6uUAZ9DosfE3aKoTMQpuSaQlAThZM0aRxjFupeQnvQgr2BZpF7ibuxxW9k7vjGnQ6kYayuW3m4Y8j7FTsm5COKQXgS1Q8CcuQgiCxjSuK73YQQ-3D-3D\" target=\"_blank\" rel=\"noopener\">Relatives at RootsTech 2023<\/a>.<\/li>\n<li>Participants from 236 countries and territories.<\/li>\n<li>More than 3 million participants in person and online.<\/li>\n<li>Over 128,000 hours of livestream video and 70,000 hours of on-demand content watched.<\/li>\n<li>Over 4,000 young adults attended in person.<\/li>\n<\/ul>\n<p>And we had our own milestones and lessons learned throughout the conference. Some of the lessons were quick tips from other speakers. Some of them came from inspirational keynote speakers.<\/p>\n<p>Other, more important learning was done by listening to the people who came to our booth and really understanding the things they loved, didn\u2019t love, and what they wanted more of. Through those conversations and observations, we had three very important takeaways.<\/p>\n<h2>Lesson #1: If we film it, they will come.<\/h2>\n<p>We were so excited to find out that both of the FamilyTreeDNA in-person sessions during RootsTech would be in Ballroom A and would be available online during the conference on the <a href=\"https:\/\/www.familysearch.org\/rootstech\/\" target=\"_blank\" rel=\"noopener\">RootsTech website<\/a>.<\/p>\n<p>It also looks like our audience was pretty excited too. We are still receiving feedback from all three of our live sessions and the impact they\u2019ve had. Most importantly, we\u2019ve received feedback that attendees were excited that they could rewatch even after the conference through our <a href=\"https:\/\/www.familysearch.org\/rootstech\/expohall\/familytreedna\" target=\"_blank\" rel=\"noopener\">virtual booth<\/a>.<\/p>\n<h3>Y-DNA: An Overview of Your Results<\/h3>\n<p>[\/vc_column_text][vc_single_image media=&#8221;78209&#8243; media_lightbox=&#8221;yes&#8221; media_width_percent=&#8221;68&#8243; lbox_caption=&#8221;yes&#8221; lbox_social=&#8221;yes&#8221; uncode_shortcode_id=&#8221;133487&#8243;][vc_column_text uncode_shortcode_id=&#8221;606736&#8243;]Explore Y-DNA results with Katy Rowe as she breaks down each report into what it tells you and how it can help your genealogical research.<\/p>\n<p><strong><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/y-dna-an-overview-of-your-results?lang=eng\" target=\"_blank\" rel=\"noopener\">Watch Now<\/a><\/strong><\/p>\n<h3>Let\u2019s Play Connect the Forefathers!<\/h3>\n<p>[\/vc_column_text][vc_single_image media=&#8221;78211&#8243; media_lightbox=&#8221;yes&#8221; media_width_percent=&#8221;68&#8243; lbox_caption=&#8221;yes&#8221; lbox_social=&#8221;yes&#8221; uncode_shortcode_id=&#8221;470265&#8243;][vc_column_text uncode_shortcode_id=&#8221;107949&#8243;]Explore the recently released FamilyTreeDNA Discover\u2122 reports in detail with Sherman McRae and learn how they can help you understand your ancestry.<\/p>\n<p><strong><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/lets-play-connect-forefathers?lang=eng\" target=\"_blank\" rel=\"noopener\">Watch Now<\/a><\/strong><\/p>\n<h3>Just In Time for Group Projects! Introducing the FamilyTreeDNA Discover Group Time Tree<\/h3>\n<p>[\/vc_column_text][vc_single_image media=&#8221;78213&#8243; media_lightbox=&#8221;yes&#8221; media_width_percent=&#8221;68&#8243; lbox_caption=&#8221;yes&#8221; lbox_social=&#8221;yes&#8221; uncode_shortcode_id=&#8221;186045&#8243;][vc_column_text uncode_shortcode_id=&#8221;117023&#8243;]Jim Brewster walks you through the most recent update to FamilyTreeDNA Discover\u2122 and offers a Q&amp;A for people who attended live.<\/p>\n<p><strong><a href=\"https:\/\/www.youtube.com\/watch?v=J_JQhslKg8U&amp;list=PLs5s5YNg5DCi6jCIvss4K0oyRCyJQLBZy&amp;index=13\" target=\"_blank\" rel=\"noopener\">Watch Now<\/a><\/strong><\/p>\n<p><em>(This session is currently available on YouTube and will be added to the virtual booth soon.)<\/em><\/p>\n<h2>Lesson #2: Bring more kits.<\/h2>\n<p>[\/vc_column_text][vc_single_image media=&#8221;78216&#8243; media_lightbox=&#8221;yes&#8221; media_width_percent=&#8221;68&#8243; lbox_caption=&#8221;yes&#8221; lbox_social=&#8221;yes&#8221; uncode_shortcode_id=&#8221;981241&#8243;][vc_column_text uncode_shortcode_id=&#8221;101287&#8243;]We underestimated you guys. We felt the love at the Salt Palace. So much so, we had to fly in more kits to make sure you guys could test with us. Overall, we sold over 250 kits.<\/p>\n<h3>Booth Talks<\/h3>\n<p>[\/vc_column_text][vc_single_image media=&#8221;78218&#8243; media_lightbox=&#8221;yes&#8221; media_width_percent=&#8221;68&#8243; lbox_caption=&#8221;yes&#8221; lbox_social=&#8221;yes&#8221; uncode_shortcode_id=&#8221;169699&#8243;][vc_column_text uncode_shortcode_id=&#8221;862411&#8243;]<\/p>\n<p>One of the perks of going in person is attending sessions inside the booth. We made sure there was content for attendees from the moment the expo hall opened until closing. This included small group talks with Janine Cloud, Sherman McRae, Katy Rowe, Roberta Estes, and our Research and Development Team.<br \/>\nMany attendees who stopped by to learn from a booth talk ended up strolling to the other side of our booth to purchase kits.<\/p>\n<h2>Lesson #3: We have a passionate audience.<\/h2>\n<p>We love how much our audience loves what we do. Our chat in our virtual booth was filled with experts, beginners, hobbyists, and genealogical professionals. No matter the varying degree of knowledge, there was always a great conversation going on.<\/p>\n<p>What made these conversations even better was how open-minded everyone was. People were not afraid to ask questions, and equally, people were willing to share their experiences and what they knew to be true. There was some real learning happening in the chat rooms.<\/p>\n<h3>On-demand Sessions<\/h3>\n<p>Even though the chat rooms are still accessible, they are not being actively monitored by FamilyTreeDNA staff and volunteers. But you can still achieve the same level of learning with our classes and product demos in our virtual booth for the rest of 2023.<\/p>\n<h4>Classes<\/h4>\n<ul>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/y-dna-analysis-the-fault-in-our-strs\" target=\"_blank\" rel=\"noopener\">Y-DNA Analysis: The Fault in Our STRs<\/a><\/li>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/mtdna-mitochondrial-dna-mutations\" target=\"_blank\" rel=\"noopener\">mtDNA: Mitochondrial DNA Mutations<\/a><\/li>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/examining-success-in-dna-testing\" target=\"_blank\" rel=\"noopener\">Examining Success in DNA Testing<\/a><\/li>\n<\/ul>\n<h4>Product Demos<\/h4>\n<h5>Y-DNA<\/h5>\n<ul>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/y-dna-how-snps-are-added-to-the-y-dna-haplotree\" target=\"_blank\" rel=\"noopener\">Y-DNA: How SNPs Are Added to the Y-DNA haplotree<\/a><\/li>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/y-dna-how-to-read-the-y-dna-haplotree\" target=\"_blank\" rel=\"noopener\">Y-DNA: How To Read the Y-DNA haplotree<\/a><\/li>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/y-dna-big-y-a-lifetime-analysis\" target=\"_blank\" rel=\"noopener\">Big Y: A Lifetime Analysis<\/a><\/li>\n<\/ul>\n<h5>mtDNA<\/h5>\n<ul>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/mtdna-mtdna-haplogroups-and-the-mtdna-haplotree\" target=\"_blank\" rel=\"noopener\">mtDNA: mtDNA Haplogroups and the mtDNA Haplotree<\/a><\/li>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/mitochondrial-dna-rcrs-vs-rsrs\" target=\"_blank\" rel=\"noopener\">Mitochondrial DNA: rCRS vs RSRS<\/a><\/li>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/mitochondrial-dna-mtdna-vs-x-dna\" target=\"_blank\" rel=\"noopener\">Mitochondrial DNA: mtDNA vs X DNA<\/a><\/li>\n<\/ul>\n<h5>Products<\/h5>\n<ul>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/dna-group-projects-why-you-should-join-and-how-they-help\" target=\"_blank\" rel=\"noopener\">DNA Group Projects: Why You Should Join and How They Help<\/a><\/li>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/dna-upload-how-to-transfer-your-autosomal-dna-data\" target=\"_blank\" rel=\"noopener\">DNA Upload: How to Transfer Your Autosomal DNA Data<\/a><\/li>\n<li><a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/discover-exploring-the-new-y-dna-beta-feature-from-familytreedna\" target=\"_blank\" rel=\"noopener\">Discover: Exploring the new beta feature from FamilyTreeDNA<\/a><\/li>\n<\/ul>\n<p>You can also check out our <a href=\"https:\/\/www.familysearch.org\/rootstech\/session\/familytreedna-sponsor-highlight?lang=eng\" target=\"_blank\" rel=\"noopener\">Sponsor Highlight<\/a> to see what we worked on in 2022 and what to expect from us in 2023.<\/p>\n<h2>RootsTech 2024<\/h2>\n<p>[\/vc_column_text][vc_single_image media=&#8221;78220&#8243; media_lightbox=&#8221;yes&#8221; media_width_percent=&#8221;68&#8243; lbox_caption=&#8221;yes&#8221; lbox_social=&#8221;yes&#8221; uncode_shortcode_id=&#8221;477001&#8243;][vc_column_text uncode_shortcode_id=&#8221;196785&#8243;]Unfortunately, one month ago today, we rolled up the carpet, packed our bags, and headed home to Houston. We learned a lot more than three lessons. We have notebooks filled, notes in our phones, emails, text messages, and sticky notes filled with little things we can learn from.<\/p>\n<p><strong>We\u2019ll see you next year from February 29-March 2 for RootsTech 2024!<\/strong><\/p>\n<p>If you weren\u2019t able to make it in person for RootsTech 2023, check out the recap from <a href=\"https:\/\/www.familysearch.org\/rootstech\/home\">Family Search<\/a> to see what you can expect in 2024.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>It\u2019s been one month since the genealogical conference ended, and we\u2019ve learned quite a bit. Here are three things we at FamilyTreeDNA learned from RootsTech 2023.<\/p>\n","protected":false},"author":14,"featured_media":78222,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[582],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.2 (Yoast SEO v21.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Three Important Takeaways From RootsTech 2023 - FamilyTreeDNA Blog<\/title>\n<meta name=\"description\" content=\"It\u2019s been one month since the genealogical conference ended, and we\u2019ve learned quite a bit. Here are three things we at FamilyTreeDNA learned from RootsTech 2023.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.familytreedna.com\/rootstech-2023-review\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Three Important Takeaways From RootsTech 2023\" \/>\n<meta property=\"og:description\" content=\"It\u2019s been one month since the genealogical conference ended, and we\u2019ve learned quite a bit. Here are three things we at FamilyTreeDNA learned from RootsTech 2023.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.familytreedna.com\/rootstech-2023-review\/\" \/>\n<meta property=\"og:site_name\" content=\"FamilyTreeDNA Blog\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/FamilyTreeDNA\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-04T22:32:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.familytreedna.com\/wp-content\/uploads\/2023\/04\/RootsTech-2023_Blog-4_One-Month-LaterHeader.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Courtney Eberhard\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@FamilyTreeDNA\" \/>\n<meta name=\"twitter:site\" content=\"@FamilyTreeDNA\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Courtney Eberhard\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.familytreedna.com\/rootstech-2023-review\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.familytreedna.com\/rootstech-2023-review\/\"},\"author\":{\"name\":\"Courtney Eberhard\",\"@id\":\"https:\/\/blog.familytreedna.com\/#\/schema\/person\/77e645ef0b2fd33647941554ebd28a15\"},\"headline\":\"Three Important Takeaways From RootsTech 2023\",\"datePublished\":\"2023-04-04T22:32:29+00:00\",\"dateModified\":\"2023-04-04T22:32:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.familytreedna.com\/rootstech-2023-review\/\"},\"wordCount\":1077,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.familytreedna.com\/#organization\"},\"articleSection\":[\"Events\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.familytreedna.com\/rootstech-2023-review\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.familytreedna.com\/rootstech-2023-review\/\",\"url\":\"https:\/\/blog.familytreedna.com\/rootstech-2023-review\/\",\"name\":\"Three Important Takeaways From RootsTech 2023 - FamilyTreeDNA Blog\",\"isPartOf\":{\"@id\":\"https:\/\/blog.familytreedna.com\/#website\"},\"datePublished\":\"2023-04-04T22:32:29+00:00\",\"dateModified\":\"2023-04-04T22:32:29+00:00\",\"description\":\"It\u2019s been one month since the genealogical conference ended, and we\u2019ve learned quite a bit. 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